CATS ARE THE NEW BABIES!
A few years ago babies in commercials were extremely popular. It all started with the E Trade babies and then were closely followed by a slew of other baby ads.
The times have now changed and cats have become the new babies. If you take a look at YouTube you’ll see that a cute cat can get you millions of hits. How silly!
STYLE GUIDES
I’m sure you’ve heard the term Style Guide or Branding Guide by now and wonder if you need one for your company. In my opinion, they are always a good idea no matter if you’re a small or a large company. This guide will give anyone who is working with your brand clear guidance about how to maintain consistency in the identity that you (and your designers) have worked so hard to create. MORE
